OUR VISION

We aspire to be the foremost trusted advocate in responsible oral care practices by setting a gold standard for pure, clean and top quality products that enrich the well-being of individuals, families, and communities, both locally and worldwide. In our relentless pursuit of excellence, we look forward to pioneering a sustainable force in the oral care industry forging a path towards a brighter, healthier future for our planet and confident smiles for generations to come.

How We Fulfill Our Vision

VIVO HARMONY™ CRITERION

Witnessing our criterion in practice

  • Evaluating Ingredients and Materials

    Prioritizing Your Well-being Through Ingredient and Material Assessment At the heart of our mission is a steadfast commitment to your health, safety, and overall well-being. We are resolute in our dedication to providing high-performance products that you can use with confidence. This commitment drives us to meticulously assess the ingredients and materials we incorporate, ensuring that we include only those that meet our stringent standards while purposefully excluding others. Our aim is simple: to deliver everything you need and nothing you don't.

  • Testing & Validation

    Our dedication to excellence goes beyond mere words. We back our promise with rigorous testing and validation at every stage of product development. We start by carefully selecting trusted ingredients known for their effectiveness. Then, through meticulous testing, we ensure that each product not only lives up to its promise but also meets our uncompromising standards for safety and integrity. If a product doesn't pass muster, we're committed to going back to the drawing board. Because your well-being deserves nothing less than the very best.

Label Transparency

At VIVO HARMONY™,  transparency is our cornerstone. We firmly believe that consumers deserve to know precisely what they are using, which is why we provide clear and comprehensive ingredient lists that adhere to industry standards. Unlike common practices where the term 'fragrance' conceals specific ingredients, we take the direct approach, ensuring that you have access to all the information you need. Our commitment to label transparency is not just a choice; it's a reflection of our values. We are dedicated to empowering you with the knowledge you deserve, building trust, and delivering products you can use with confidence.

Our affirmative approach

Our affirmative approach is underpinned by our banned list, a comprehensive inventory of over 3,000 chemicals and materials that we consciously opt not to include in our products. This list, categorized to account for context-dependent risks, underscores our commitment to your safety. We continually refine and expand this list, staying abreast of emerging research to uphold our promise. While we endeavor to craft products free from banned list  materials, we acknowledge the inherent complexities of manufacturing. Despite these challenges, we collaborate closely with our manufacturers to maintain rigorous control measures, ensuring that your well-being remains our top priority. Your trust in our commitment is our driving force.

We rigorously assess the safety and effectiveness of each ingredient we incorporate into our products. During this comprehensive evaluation, we consider the following factors:

Exposure - Evaluating ingredient safety critically hinges on understanding both the "how" and "how much" of exposure.

Susceptibility - Sensitivity varies among individuals, with some, especially infants, being more susceptible to chemicals than others. It's important to consider these differences in susceptibility.

Final formulation - The way chemicals interact is crucial. Sometimes, an ingredient that's harmful on its own can become harmless when combined with others, while certain ingredients, safe individually, can become hazardous when mixed.

Ongoing Evaluation

The VIVO HARMONY™ criterion is far more than a mere set of practices; it encapsulates our aspirational principles and serves as a reflection of our current business approach as well as our future vision. We are passionate visionaries and thoughtful doers, bound by a mission to extend health and happiness to families across the globe. Alongside you, we embark on a journey of continuous learning, innovation, and adaptation, steadfastly working to realize this vital mission.